{"id":94,"date":"2007-11-02T21:05:45","date_gmt":"2007-11-02T13:05:45","guid":{"rendered":"http:\/\/www.chnhrm.cn\/?p=94"},"modified":"2007-11-02T21:05:45","modified_gmt":"2007-11-02T13:05:45","slug":"google-adsense%e6%9c%80%e8%b5%9a%e9%92%b1%e7%9a%84%e5%85%ab%e4%b8%aa%e6%8a%80%e5%b7%a7","status":"publish","type":"post","link":"http:\/\/daibei.info\/index.php\/2007\/11\/02\/google-adsense%e6%9c%80%e8%b5%9a%e9%92%b1%e7%9a%84%e5%85%ab%e4%b8%aa%e6%8a%80%e5%b7%a7\/","title":{"rendered":"Google Adsense\u6700\u8d5a\u94b1\u7684\u516b\u4e2a\u6280\u5de7"},"content":{"rendered":"
2006-11-02 14:45<\/div>\n

<\/p>\n

\n

90\u5e74\u4ee3\u672b\u7684\u7f51\u7edc\u5e7f\u544a\u5546\u72c2\u70ed\u7684\u63a8\u5d07\u6761\u5e45\u5e7f\u544a\uff0c\u4ed6\u4eec\u628a\u5927\u7b14\u7684\u94b1\u6295\u5165\u8fdb\u6765\u5230\u8fd9\u4e9b\u5927\u5e45\u7684\u4e94\u5f69\u7684\u5e7f\u544a\u4e0a\uff0c\u8bb8\u591a\u7f51\u7ad9\u4e3b\u4e5f\u56e0\u6b64\u5b9e\u73b0\u4e86\u5728\u6d77\u6ee9\u60a0\u95f2\u7684\u5438\u542e\u9f99\u820c\u5170\u9152\u7684\u68a6\u60f3\u3002<\/p>\n

\u3000\u3000\u4f46\u662f\u597d\u68a6\u4e0d\u957f\u3002\u7f51\u7edc\u6ce1\u6cab\u7684\u6700\u7ec8\u7834\u706d\u60ca\u9192\u4e86\u4e16\u4eba\u3002\u4f5c\u4e3a\u6761\u5e45\u5e7f\u544a\u6674\u96e8\u8868\u7684\u6bcf\u5343\u6b21\u5e7f\u544a\u66dd\u5149\u6210\u672c\uff08cost per thousand impressions\uff0cCPM\uff09\u4e00\u4e0b\u5b50\u4ece\u5929\u4e0a\u843d\u5230\u4e86\u5730\u4e0b\u3002\u66fe\u4e3a$150\/CPM\u7684\u5b9a\u4ef7\u6b22\u6b23\u9f13\u821e\u7684\u7f51\u7ad9\u4e3b\u5f88\u5feb\u5c31\u54c1\u5c1d\u5230\u4e86$0.50\/CPM\u7684\u5931\u843d\u3002\u4ee5\u8fd9\u6837\u7684\u843d\u5dee\u8ba1\u7b97\uff0c\u6bcf\u6708\u80fd\u591f\u4e3a\u6761\u5e45\u5e7f\u544a\u4ea7\u751f500\uff0c000\u5370\u8c61\u6570\u7684\u7f51\u7ad9\u4e3b\u7531\u6708\u6536\u5165\u7ea6$75\uff0c000\u500f\u5c14\u964d\u5230\u4e86$250\/\u6708\u3002\u8fd9\u6837\u7684\u5dee\u5f02\u4efb\u4f55\u4eba\u90fd\u4f1a\u5927\u547c\u5fc3\u75db\u3002\u622a\u81f3\u76ee\u524d\uff0c\u867d\u7136\u6761\u5e45\u5e7f\u544a\u4ecd\u7136\u51fa\u73b0\u7f13\u6162\u589e\u957f\u8d8b\u52bf\uff0c\u4f46\u81f3\u4eca\u6ca1\u6709\u6216\u8bb8\u6c38\u8fdc\u4e0d\u4f1a\u56de\u523090\u5e74\u4ee3\u672b\u7684\u7e41\u8363\u6c34\u5e73\u4e86\u3002<\/p>\n

\u3000\u3000\u73b0\u5728\u5df2\u7ecf\u51fa\u73b0\u4e86\u4e00\u79cd\u65b0\u7684\uff0c\u5c24\u5176\u9002\u5408\u4e8e\u5c0f\u578b\u4f01\u4e1a\u7f51\u7ad9\u4e3b\u64cd\u4f5c\u7684\u5e7f\u544a\u5f62\u5f0f\uff0c\u90a3\u5c31\u662f\u4e0a\u4e0b\u6587\u5e7f\u544a\u3002\u63d0\u4f9b\u8fd9\u79cd\u5e7f\u544a\u7a0b\u5e8f\u7684\u516c\u53f8\u5305\u62ecGoogle AdSense\uff0cQuigo\u7684Adsonar\uff0cOverture\u7684ContentMatch\uff0cIndustryBrain\u7b49\u7b49\u3002<\/p>\n

\u3000\u3000\u5173\u4e8e\u4e0a\u4e0b\u6587\u5e7f\u544a<\/p>\n

\u3000\u3000\u4e0a\u4e0b\u6587\u5e7f\u544a\u662f\u4e00\u79cd\u57fa\u4e8e\u7f51\u9875\u5185\u5bb9\u7531\u81ea\u52a8\u7a0b\u5e8f\u8f93\u51fa\u7684\u5339\u914d\u5e7f\u544a\u3002\u4e0a\u4e0b\u6587\u5e7f\u544a\u4ee5\u9488\u5bf9\u7279\u5b9a\u9875\u9762\u7684\u5185\u5bb9\u4e3a\u539f\u5219\u8fdb\u884c\u6295\u653e\uff0c\u56e0\u6b64\u66f4\u5177\u76f8\u5173\u6027\u548c\u76ee\u6807\u6027\u3002\u8b6c\u5982\u4e00\u4e2a\u4ecb\u7ecd\u5982\u4f55\u83b7\u53d6\u94f6\u884c\u8d37\u6b3e\u7684\u7f51\u9875\u4e0a\u5c31\u4f1a\u6295\u653e\u94f6\u884c\u8d37\u6b3e\u6216\u4e2a\u4eba\u8d37\u6b3e\u5e7f\u544a\u3002\u4e0a\u4e0b\u6587\u5e7f\u544a\u4e00\u822c\u91c7\u7528\u6587\u672c\u5f62\u5f0f\uff0c\u4f46\u4e5f\u6709\u90e8\u5206\u7a0b\u5e8f\u5982Google AdSense\u4e5f\u5df2\u7ecf\u5f00\u59cb\u63d0\u4f9b\u56fe\u7247\u5e7f\u544a\uff1b\u6b64\u5916\uff0c\u5927\u90e8\u5206\u4e0a\u4e0b\u6587\u5e7f\u544a\u7a0b\u5e8f\u91c7\u7528\u70b9\u51fb\u4ed8\u8d39\uff08CPC\uff09\uff0c\u4f46\u4e5f\u6709\u5927\u90e8\u5206\u53d1\u5e03\u5546\uff08\u5c24\u5176\u90a3\u4e9b\u80fd\u591f\u8f93\u51fa\u5e9e\u5927\u5370\u8c61\u6570\u7684\u7f51\u7ad9\uff09\u5c06CPM\u4f5c\u4e3a\u9996\u9009\u4ed8\u8d39\u65b9\u5f0f\u3002<\/p>\n

\u3000\u3000\u4e0a\u4e0b\u6587\u5e7f\u544a\u4ee5\u5176\u5ba3\u4f20\u7684\u66f4\u52a0\u5f3a\u5927\u7684\u5b9a\u4f4d\u80fd\u529b\uff0c\u66f4\u52a0\u5bb9\u6613\u5f15\u5bfc\u7528\u6237\u70b9\u51fb\uff0c\u88ab\u8ba4\u4e3a\u662f\u6bd4\u5176\u4ed6\u4efb\u4f55\u5728\u7ebf\u5e7f\u544a\u5f62\u5f0f\uff08\u5982\u6761\u5e45\u5e7f\u544a\uff09\u90fd\u6709\u6548\u7684\u4e00\u79cd\u5728\u7ebf\u5e7f\u544a\u3002\u56e0\u6b64\uff0c\u4e5f\u4e3a\u53d1\u5e03\u5546\u83b7\u5f97\u4e86\u4e00\u4e2a\u5229\u7528\u7f51\u7ad9\u8d44\u4ea7\u8d5a\u53d6\u6536\u76ca\u7684\u5f88\u597d\u7684\u673a\u4f1a\u3002<\/p>\n

\u3000\u3000\u7136\u800c\uff0c\u4e0a\u4e0b\u6587\u5e7f\u544a\u4e5f\u51b3\u4e0d\u80fd\u88ab\u770b\u4f5c\u662f\u5148\u7533\u8bf7\uff0c\u5728\u7f51\u7ad9\u4e0a\u5d4c\u5165\u4ee3\u7801\uff0c\u4e4b\u540e\u7b49\u5f85\u652f\u7968\u7684\u7b80\u5355\u7684\u4e8b\u60c5\u3002\u8981\u4ece\u4e0a\u4e0b\u6587\u5e7f\u544a\u4e2d\u83b7\u53d6\u6700\u5927\u5316\u6536\u76ca\u8fd8\u5fc5\u987b\u4ed8\u51fa\u4e00\u5b9a\u7684\u52aa\u529b\uff0c\u5e76\u6709\u89c4\u5219\u89c4\u5f8b\u53ef\u9075\u5faa\u3002\u4e0d\u7ba1\u4f60\u662f\u91c7\u7528AdSense\u8fd8\u662fAdsonar\u6216\u662f\u5176\u4ed6\u4ec0\u4e48\u4e0a\u4e0b\u6587\u5e7f\u544a\u7a0b\u5e8f\uff0c\u90fd\u53ef\u53c2\u8003\u4ee5\u4e0b\u5efa\u8bae\uff1a<\/p>\n

\u3000\u30001\uff0e\u6d4b\u5b9a\u4e0e\u7f51\u7ad9\u7684\u6574\u4f53\u9002\u5e94\u6027<\/p>\n

\u3000\u3000\u4e0a\u4e0b\u6587\u5e7f\u544a\u7684\u7b2c\u4e00\u8981\u5219\u5c31\u662f\u9488\u5bf9\u5bf9\u8c61\uff0c\u800c\u975e\u5168\u4f53\u7528\u6237\u3002\u6709\u7684\u7f51\u7ad9\u7740\u5b9e\u53d6\u5f97\u4e86\u5f88\u597d\u7684\u4e0a\u4e0b\u6587\u6295\u653e\u6548\u679c\uff0c\u6bcf\u6708\u6536\u5165\u53ef\u8fbe\u52305\u4f4d\u6570\u751a\u81f3\u66f4\u591a\uff0c\u4f46\u662f\u4e5f\u6709\u7f51\u7ad9\u7684\u6708\u6536\u5165\u4ec5\u4e3a\u51e0\u7f8e\u5206\u800c\u5df2\u3002\u8b6c\u5982\uff0c\u67d0\u4e9b\u8fd0\u884cGoogle AdSense\u7684\u7f51\u7ad9\u53ef\u4eab\u53d7”UPS Club”\u5f85\u9047\uff08Google\u4e3a\u6536\u5165\u8fbe\u5230\u6216\u8d85\u8fc7$10\uff0c000\u7684\u53d1\u5e03\u5546\u901a\u8fc7UPS\u53d1\u9001\u652f\u7968\uff0c\u5176\u4f59\u5219\u6536\u5230\u666e\u901a\u90ae\u5bc4\u652f\u7968\uff09\uff0c\u8fd8\u6709\u53d1\u5e03\u5546\u65e0\u5948\u7684\u8868\u793a\u65e0\u6cd5\u8fbe\u5230\u652f\u7968\u5bc4\u9001\u7684\u6708\u6700\u4f4e\u6536\u5165\u6c34\u5e73$100\u3002<\/p>\n

\u3000\u3000\u4e0a\u4e0b\u6587\u5e7f\u544a\u7684\u5173\u952e\u4e0d\u5728\u4e8e\u8bbf\u95ee\u6d41\u91cf\uff0c\u800c\u53d6\u51b3\u4e8e\u8bbf\u95ee\u7528\u6237\u7684\u7c7b\u578b\u3002\u8b6c\u5982\u6708\u5e7f\u544a\u5370\u8c61\u6570\u53ea\u67095\uff0c000\u7684\u7f51\u7ad9\u53ef\u83b7\u5f97\u6bd4\u6708\u5370\u8c61\u657050\uff0c000\u7684\u7f51\u7ad9\u66f4\u591a\u7684\u6536\u5165\uff0c\u6240\u4ee5\uff0c\u7f51\u7ad9\u7684\u7c7b\u578b\u76f4\u63a5\u5f71\u54cd\u5230\u6765\u81ea\u4e0a\u4e0b\u6587\u5e7f\u544a\u7684\u6536\u5165\u3002\u9002\u5408\u6295\u653e\u4e0a\u4e0b\u6587\u5e7f\u544a\u7684\u7f51\u7ad9\u4e3b\u8981\u6709\uff1a<\/p>\n

\u3000\u3000*\u3000\u8d2d\u7269\u7f51\u7ad9\uff1b<\/p>\n

\u3000\u3000*\u3000\u4e3a\u8ba9\u7528\u6237\u63d0\u4f9b\u5176\u611f\u5174\u8da3\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u4fe1\u606f\u7684\u7f51\u7ad9\uff0c\u8fd9\u4e9b\u4fe1\u606f\u53ef\u4ee5\u662f\u67d0\u79cd\u4ea7\u54c1\uff0c\u4e5f\u53ef\u4ee5\u662f\u5546\u673a\uff0c\u6216\u8005\u8ba2\u7968\u670d\u52a1\u7b49\u7b49\uff1b<\/p>\n

\u3000\u3000*\u3000\u4e3a\u7528\u6237\u63d0\u4f9b\u6d88\u8d39\u5efa\u8bae\u7684\u7f51\u7ad9\uff1b<\/p>\n

\u3000\u3000*\u3000\u65b0\u7684\u72ec\u7acb\u8bbf\u95ee\u7528\u6237\u5360\u8f83\u5927\u6bd4\u4f8b\u7684\u7f51\u7ad9\uff08\u8001\u7528\u6237\u5f80\u5f80\u5ffd\u89c6\u5e7f\u544a\uff09\uff1b<\/p>\n

\u3000\u3000*\u3000\u80fd\u591f\u4ee5\u5e7f\u544a\u800c\u975e\u7f51\u7ad9\u672c\u8eab\u5438\u5f15\u7528\u6237\u7684\u7f51\u7ad9\u3002<\/p>\n

\u3000\u3000*\u3000\u5982\u679c\u4e0a\u4e0b\u6587\u5e7f\u544a\u6ca1\u6709\u8fbe\u5230\u4f60\u7684\u4e0e\u5176\u6548\u679c\uff0c\u90a3\u4e48\u6700\u597d\u6539\u53d8\u4e00\u4e0b\u91c7\u7528\u5176\u4ed6\u5f62\u5f0f\u7684\u8d5a\u94b1\u65b9\u5f0f\uff0c\u5982\u4f1a\u5458\u7a0b\u5e8f\u6216CPM\u5e7f\u544a\u7b49\u3002<\/p>\n

\u3000\u30002\uff0e\u4e3a\u7f51\u7ad9\u5f00\u53d1\u9488\u5bf9\u7528\u6237\u7684\u56fa\u5b9a\u5185\u5bb9<\/p>\n

\u3000\u3000\u53d6\u5f97\u4e0a\u4e0b\u6587\u5e7f\u544a\u6210\u529f\u7684\u5173\u952e\u5c31\u662f\u7f51\u9875\u5185\u5bb9\u3002\u5185\u5bb9\u624d\u662f\u5c06\u8bbf\u95ee\u8005\u5e26\u5230\u7f51\u7ad9\u7684\u5173\u952e\u56e0\u7d20\uff0c\u540c\u65f6\u4e5f\u662f\u8ba9\u7528\u6237\u5bf9\u5e7f\u544a\u4ea7\u751f\u5174\u8da3\u7684\u5173\u952e\u3002\u5185\u5bb9\u4e5f\u51b3\u5b9a\u7740\u81ea\u52a8\u7a0b\u5e8f\u6295\u653e\u9002\u5408\u7684\u76ee\u6807\u5e7f\u544a\u3002\u5185\u5bb9\u7684\u8d28\u91cf\u8d8a\u597d\uff0c\u83b7\u5f97\u66f4\u591a\u4e0a\u4e0b\u6587\u5e7f\u544a\u7684\u6536\u5165\u7684\u51e0\u7387\u5c31\u8d8a\u5927\u3002<\/p>\n

\u3000\u3000\u4ece\u5e7f\u544a\u5ba2\u6237\uff08\u5b9e\u9645\u652f\u4ed8\u53d1\u5e03\u5546\u6536\u76ca\u7684\u7fa4\u4f53\uff09\u7684\u89d2\u5ea6\u6765\u770b\uff0c\u4ed6\u4eec\u5927\u591a\u5e0c\u671b\u81ea\u5df1\u7684\u5e7f\u544a\u6295\u653e\u5728\u8d28\u91cf\u4f18\u79c0\u7684\u7f51\u7ad9\u4e0a\u3002\u5927\u90e8\u5206\u641c\u7d22\u5f15\u64ce\u5982Google\uff0c\u4e3a\u5e7f\u544a\u5ba2\u6237\u63d0\u4f9b\u4e24\u79cd\u5e7f\u544a\u53d1\u5e03\u9014\u5f84\uff0c\u4e00\u79cd\u662f\u5728\u641c\u7d22\u7ed3\u679c\u9875\u9762\u5c55\u793a\u5e7f\u544a\uff0c\u4e00\u79cd\u662f\u5728\u5e7f\u544a\u53d1\u5e03\u5546\u7f51\u7edc\u7ad9\u70b9\u4e0a\u53d1\u5e03\uff0c\u5982AdSense\u7a0b\u5e8f\u3002\u8bb8\u591a\u5e7f\u544a\u5ba2\u6237\u4e3a\u5176\u5e7f\u544a\u5173\u95ed\u540e\u4e00\u79cd\u6295\u653e\u529f\u80fd\u9009\u9879\uff0c\u539f\u56e0\u4e5f\u662f\u4ed6\u4eec\u4e0d\u60f3\u81ea\u5df1\u7684\u5e7f\u544a\u663e\u793a\u5728\u5783\u573e\u6216\u65e0\u5185\u5bb9\u7ad9\u70b9\u4e0a\u3002\u7a76\u5176\u539f\u56e0\u5c31\u662f\uff0c\u5e7f\u544a\u5ba2\u6237\u8ba4\u4e3a\u5185\u5bb9\u8d2b\u4e4f\u7684\u7f51\u7ad9\u53ef\u80fd\u4f1a\u4e3a\u5176\u5e7f\u544a\u5236\u9020\u70b9\u51fb\u91cf\uff0c\u4f46\u662f\u7edd\u5bf9\u4e0d\u4f1a\u5e26\u6765\u6709\u7528\u7684\u5f15\u5bfc\u3002\u7f51\u7ad9\u7528\u6237\u53ef\u80fd\u70b9\u51fb\u4e86\u8fd9\u4e9b\u5e7f\u544a\uff0c\u4f46\u4e0d\u662f\u56e0\u4e3a\u5bf9\u5e7f\u544a\u5ba2\u6237\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u611f\u5174\u8da3\uff0c\u800c\u662f\u9003\u79bb\u6240\u5728\u7ad9\u70b9\u7684\u552f\u4e00\u65b9\u5f0f\u5c31\u662f\u8fdb\u5165\u5e7f\u544a\u94fe\u63a5\u3002\u5e7f\u544a\u5ba2\u6237\u5e0c\u6c42\u7684\u4e0d\u4ec5\u662f\u70b9\u51fb\u91cf\uff0c\u4ed6\u4eec\u5e0c\u671b\u7684\u662f\u8d2d\u4e70\u5bf9\u5176\u4ea7\u54c1\u6216\u670d\u52a1\u611f\u5174\u8da3\u7684\u987e\u5ba2\uff0c\u80fd\u591f\u5e26\u6765\u8f6c\u6362\u7387\u7684\u987e\u5ba2\uff0c\u53ef\u80fd\u662f\u8f6c\u6362\u4e3a\u5b9e\u73b0\u9500\u552e\uff0c\u4e5f\u53ef\u80fd\u662f\u6210\u4e3a\u67d0\u62a5\u7eb8\u7684\u6ce8\u518c\u7528\u6237\uff0c\u6216\u8005\u662f\u4e00\u6b21\u8be2\u4ef7\u3002<\/p>\n

\n 3\uff0e\u4ed4\u7ec6\u9605\u8bfb\u548c\u9075\u5b88\u670d\u52a1\u6761\u6b3e <\/p>\n

\u3000\u3000\u670d\u52a1\u6761\u6b3e\u603b\u7ed3\u7684\u5e94\u8be5\u53ca\u4e0d\u5e94\u8be5\u7684\u8981\u6c42\u5c06\u6307\u5bfc\u4f60\u7684\u5b9e\u9645\u5de5\u4f5c\u3002\u5728\u8fd9\u4e9b\u670d\u52a1\u534f\u8bae\u4e2d\uff0c\u4f60\u5c06\u627e\u5230\u5982\u4f55\u653e\u7f6e\u5e7f\u544a\u4ee3\u7801\uff0c\u5e7f\u544a\u653e\u7f6e\u4f4d\u7f6e\u7b49\u7b49\u3002\u66f4\u4e3a\u91cd\u8981\u7684\u662f\uff0c\u8fd9\u4e9b\u670d\u52a1\u6761\u6b3e\u80fd\u591f\u544a\u8bc9\u4f60\u7a0b\u5e8f\u4e2d\u6b62\u6295\u653e\u5e7f\u544a\u7684\u539f\u56e0\u3002\u4f46\u662f\u6709\u4e9b\u53d1\u5e03\u5546\u4e0d\u4ec5\u6ca1\u6709\u8010\u5fc3\u4ed4\u7ec6\u9605\u8bfb\u8fd9\u4e9b\u6761\u6b3e\u7684\u5185\u5bb9\uff0c\u53cd\u800c\u4e00\u8d2f\u7684\u62b1\u6028\u56e0\u4e3a\u8fdd\u72af\u670d\u52a1\u6761\u6b3e\u800c\u88ab\u7a0b\u5e8f\u4e2d\u6b62\u6295\u653e\u5e7f\u544a\u3002<\/p>\n

\u3000\u3000\u4ed4\u7ec6\u9605\u8bfb\u5e76\u7406\u89e3\u7a0b\u5e8f\u7684\u670d\u52a1\u6761\u6b3e\u76f8\u5f53\u91cd\u8981\uff08\u4e0d\u5355\u5355\u53ea\u5f97\u662f\u4e0a\u4e0b\u6587\u5e7f\u544a\u7a0b\u5e8f\uff09\u3002\u6709\u4e9b\u7a0b\u5e8f\u5982Google AdSense\u4e00\u8d2f\u8981\u6c42\u4e25\u683c\u9075\u5b88\u670d\u52a1\u6761\u6b3e\uff0c\u5e76\u4e14\u901a\u5e38\u4f1a\u4e3a\u5ba2\u6237\u53d1\u9001\u8b66\u544a\u90ae\u4ef6\u7ea0\u6b63\u4ed6\u4eec\u7684\u9519\u8bef\uff0c\u6216\u8005\u76f4\u63a5\u901a\u77e5\u53d1\u5e03\u5546\u7a0b\u5e8f\u5df2\u7ecf\u4e2d\u6b62\u4e86\u5e7f\u544a\u6295\u653e\uff0c\u5e76\u5141\u8bb8\u5728\u51e0\u5c0f\u65f6\u5185\u5c06\u8fd9\u4e9b\u4ee3\u7801\u4ece\u7ad9\u70b9\u4e0a\u5220\u9664\u3002<\/p>\n

\u30004\uff0e\u5145\u5206\u5229\u7528\u5e76\u5206\u6790\u53ef\u7528\u6570\u636e<\/p>\n

\u3000\u3000\u4f5c\u4e3a\u4e0a\u4e0b\u6587\u5e7f\u544a\u7a0b\u5e8f\u7684\u53c2\u4e0e\u53d1\u5e03\u5546\uff0c\u4f60\u5c06\u5f97\u5230\u4e00\u4e9b\u76f8\u5173\u6570\u636e\u62a5\u544a\uff0c\u4e86\u89e3\u8be5\u7a0b\u5e8f\u5728\u4f60\u7684\u7ad9\u70b9\u4e0a\u7684\u6548\u679c\u3002\u8fd9\u4e9b\u57fa\u672c\u6570\u636e\u5305\u62ec\u9875\u9762\/\u5e7f\u544a\u5370\u8c61\u6570\u3001\u70b9\u51fb\u91cf\u3001\u70b9\u8fdb\u7387\uff08CTR\uff09\u53ca\u6536\u5165\u7b49\u3002\u6709\u7684\u8fd8\u63d0\u4f9b\u6709\u6548CPM\u6216\u79f0\u4e3a\u6bcf\u5343\u6b21\u5e7f\u544a\u66dd\u5149\u6210\u672c\u3002\u8fd9\u4e9b\u6570\u636e\u53ef\u6709\u52a9\u4e8e\u4f60\u7684\u5206\u6790\uff0c\u4e86\u89e3\u7ad9\u70b9\u5185\u5de5\u4f5c\u6210\u6548\u8f83\u597d\u7684\u90e8\u5206\uff0c\u53ca\u662f\u5426\u53ef\u4ee5\u6539\u5584\u4f60\u7684\u6536\u5165\u3002<\/p>\n

\u3000\u3000\u8b6c\u5982\uff0c\u5047\u8bbe\u4f60\u7684CTR\u53ea\u67090.2\uff05\uff0c\u800c\u4f60\u5076\u7136\u53d1\u73b0\u4f60\u7684\u7ade\u4e89\u5bf9\u624b\u7684CTR\u7adf\u7136\u8fbe\u52304.5\uff05\uff0c\u8fd9\u8bf4\u660e\u4f60\u4e5f\u53ef\u4ee5\u53d6\u5f97\u5982\u6b64\u9ad8\u7684CTR\u70b9\u8fdb\u7387\u3002\u90a3\u4e48\u4ee5\u4e0b\u5c06\u8981\u505a\u7684\u5c31\u662f\u5e94\u8be5\u5f00\u53d1\u6218\u7565\uff0c\u6539\u8fdb\u81ea\u5df1\u7684CTR\u3002<\/p>\n

\u3000\u3000\u4f60\u4e5f\u53ef\u4ee5\u5229\u7528\u6709\u6548\u7684CPM\u6570\u636e\u4e0e\u4f60\u7684\u5176\u4ed6\u4e0d\u540c\u6536\u5165\u6e90\u8fdb\u884c\u5bf9\u6bd4\u3002\u6709\u6548CPM\u662f\u4ee5\u5343\u4e3a\u5355\u4f4d\u7684\u5e7f\u544a\u66dd\u5149\u6210\u672c\uff0c\u5982\u53d1\u5e03\u5546\u4ece50\uff0c000\u5e7f\u544a\u5370\u8c61\u6570\u4e2d\u83b7\u5f97$200\uff0c\u5219CPM\u7b49\u4e8e$200\/50\uff0c\u5373$4.00\u3002\u6709\u6548\u7684CPM\u8868\u73b0\u51fa\u7f51\u7ad9\u5728\u5e7f\u544a\u884c\u4e1a\u4e2d\u7684\u4ef7\u503c\uff0c\u4e5f\u53ef\u4ee5\u4f5c\u4e3a\u672c\u7ad9\u70b9\u6761\u5e45\u5e7f\u544a\u7684\u6536\u8d39\u57fa\u51c6\u3002\u53e6\u5916\uff0c\u4f60\u4e5f\u53ef\u4ee5\u9009\u62e9\u548c\u79ef\u6781\u63a8\u5e7f\u90a3\u4e9b\u5177\u6709\u9ad8\u6548\u7684CPM\u7684\u7ad9\u70b9\u8054\u5c5e\u670d\u52a1\u9879\u76ee, \u5373CPM\u7b49\u4e8e\u6216\u5927\u4e8e\u4e0a\u4e0b\u6587\u5e7f\u544a\u7f51\u7edc\u7684\u670d\u52a1\u3002<\/p>\n

\u3000\u3000\u4e5f\u6709\u7684\u53d1\u5e03\u5546\u91cd\u89c6\u6bcf\u6b21\u70b9\u51fb\u6536\u5165\uff08EPC\uff09\uff0c\u8fd9\u662f\u5168\u90e8\u6536\u5165\u4e0e\u70b9\u51fb\u603b\u6570\u7684\u6bd4\u7387\uff0c\u5373\u5982\u679c\u4f60\u7684\u6536\u5165\u4e3a600\u6b21\u70b9\u51fb\u5f97\u5230$200\uff0c\u5219EPC\u4e3a$0.33\u3002\u7531\u4e8e\u7279\u5b9a\u5173\u952e\u8bcd\u4e0b\u7684\u5b9e\u9645\u70b9\u51fb\u4ef7\u503c\u4e0d\u5f97\u800c\u77e5\uff0c\u56e0\u6b64\u8be5\u5e73\u5747\u6570\u636e\u53ea\u80fd\u4ee3\u8868\u4e86\u7f51\u7ad9\u6d89\u53ca\u7684\u6240\u6709\u5173\u952e\u8bcd\u7684\u4ef7\u503c\u3002<\/p>\n

\u3000\u3000Google AdSense\u7a0b\u5e8f\u63d0\u4f9b\u7684\u4e00\u9879\u6570\u636e\u5c24\u5176\u6709\u5229\u4e8e\u4f60\u5206\u6790\u7ad9\u70b9\u5173\u952e\u90e8\u5206\u7684\u6548\u679c\uff0c\u5373\u6e20\u9053\u6570\u636e\u3002\u7531\u4e8e\u62a5\u544a\u5c06\u88ab\u5ef6\u8fdf\u51e0\u5929\u83b7\u5f97\uff0c\u4f60\u53ef\u4ee5\u521b\u5efa\u4e0d\u540c\u7684\u5185\u5bb9\u3001\u6807\u9898\u6216\u5e7f\u544a\u683c\u5f0f\u4f5c\u4e3a\u4e0d\u540c\u7684\u6e20\u9053\u3002Google\u6700\u591a\u5141\u8bb8\u8bbe\u7f6e50\u4e2a\u6e20\u9053\u3002\u4e3e\u4f8b\u6765\u8bf4\uff0c\u5982\u679c\u4f60\u67095\u4e2a\u7ad9\u70b9\u8fd0\u884cAdsense\uff0c\u4f60\u53ef\u4ee5\u5c06\u6bcf\u4e2a\u7ad9\u70b9\u4f5c\u4e3a\u4e0d\u540c\u7684\u6e20\u9053\uff0c\u901a\u8fc7\u62a5\u544a\u6570\u636e\u5f97\u51fa\u54ea\u4e2a\u7ad9\u70b9\u80fd\u591f\u4ea7\u751f\u5b9e\u9645\u6536\u5165\u3002\u6216\u8005\u4f60\u53ef\u4ee5\u6839\u636e\u7ad9\u70b9\u7684\u4e0d\u540c\u6807\u9898\u521b\u5efa\u6e20\u9053\uff0c\u5206\u6790\u54ea\u4e9b\u6807\u9898\u80fd\u591f\u4ea7\u751f\u6709\u6548CPM\uff0c\u54ea\u4e9b\u80fd\u591f\u4ea7\u751f\u6700\u4f73\u70b9\u8fdb\u7387\u3002\u53e6\u4e00\u79cd\u5229\u7528\u6e20\u9053\u7684\u65b9\u5f0f\u5c31\u662f\u5224\u5b9a\u54ea\u4e9b\u5e7f\u544a\u683c\u5f0f\u6700\u51fa\u6548\u679c\uff0c\u662f\u4f4d\u4e8e\u9876\u90e8\u7684\u901a\u680f\u5e7f\u544a\uff08leaderboard\uff09\u8fd8\u662f\u9875\u9762\u5e95\u90e8\u7684\u77e9\u5f62\u5e7f\u544a\u80fd\u591f\u83b7\u5f97\u66f4\u591a\u7684\u70b9\u8fdb\u7387\u53ca\u6536\u5165\u3002<\/p>\n

\u3000\u30005\uff0e\u53cd\u590d\u8bd5\u9a8c<\/p>\n

\u3000\u3000\u4f60\u53ef\u4ee5\u901a\u8fc7\u52aa\u529b\u4e09\u4ef6\u4e8b\u60c5\u6765\u589e\u52a0\u81ea\u5df1\u7684\u6536\u5165\uff1a\u5373\u63d0\u9ad8\u5e7f\u544a\u5370\u8c61\u6570\u3001\u70b9\u51fb\u91cf\u53ca\u70b9\u8fdb\u7387\u3002\u5373\u4fbf\u662f\u4f60\u7684\u7f51\u7ad9\u6d41\u91cf\u5e76\u6ca1\u6709\u5982\u4f60\u6240\u613f\u5f97\u5230\u5feb\u901f\u589e\u52a0\uff0c\u4f60\u4ecd\u7136\u53ef\u4ee5\u901a\u8fc7\u6539\u8fdb\u70b9\u8fdb\u7387\u6765\u63d0\u9ad8\u7ad9\u70b9\u6536\u5165\u3002\u5e76\u4e14\u4f60\u53ef\u4ee5\u901a\u8fc7\u6d4b\u8bd5\u5e7f\u544a\u7684\u7248\u9762\u8bbe\u8ba1\u3001\u989c\u8272\u3001\u5e7f\u544a\u683c\u5f0f\u53ca\u6570\u91cf\u6765\u6539\u5584\u4e0a\u4e0b\u6587\u5e7f\u544a\u7684\u6295\u653e\u6548\u679c\u3002<\/p>\n

\u3000\u3000\u540c\u65f6\uff0c\u5e7f\u544a\u7248\u9762\u8bbe\u8ba1\u53ca\u5e7f\u544a\u683c\u5f0f\u65b9\u9762\u5e76\u6ca1\u6709\u5feb\u6377\u4e0d\u53d8\u7684\u89c4\u5f8b\u53ef\u5bfb\uff0c\u8fd9\u4e9b\u90fd\u51b3\u5b9a\u4e8e\u7f51\u7ad9\u7684\u5efa\u8bbe\u6570\u91cf\u53ca\u7ad9\u70b9\u7684\u5185\u5bb9\u3002\u8b6c\u5982\uff0c\u4e00\u4e2a\u5c3a\u5bf8\u8f83\u5927\u7684\u77e9\u5f62\u5e7f\u544a\u53ef\u80fd\u4f1a\u63d0\u9ad8\u901a\u5e38\u7684\u4f7f\u7528\u957f\u7bc7\u6587\u7ae0\u7684\u7ad9\u70b9\u7684CTR\uff0c\u800c\u901a\u680f\u5e7f\u544a\u6216\u6469\u5929\u5927\u697c\u5e7f\u544a\u53ef\u80fd\u4f1a\u6bd4\u8f83\u9002\u5408\u5176\u4ed6\u7f51\u7ad9\u3002\u5728\u989c\u8272\u65b9\u9762\uff0c\u6709\u7684\u7f51\u7ad9\u79f0\u5f53\u628a\u5e7f\u544a\u878d\u5408\u4e8e\u7ad9\u70b9\u7684\u989c\u8272\u4e2d\u540e\uff0cCTR\u80fd\u591f\u88ab\u53cc\u500d\u6216\u8005\u4e09\u500d\u7684\u63d0\u9ad8\uff0c\u800c\u4e5f\u6709\u90e8\u5206\u7f51\u7ad9\u8ba4\u4e3a\u5f53\u5e7f\u544a\u7684\u989c\u8272\u4e0e\u7f51\u7ad9\u5f62\u6210\u5bf9\u6bd4\u8272\u540e\u624d\u6709\u52a9\u4e8e\u63d0\u9ad8CTR\u3002<\/p>\n

\u3000\u3000\u4f60\u5fc5\u987b\u4e0d\u65ad\u7684\u6d4b\u8bd5\uff0c\u901a\u8fc7\u5206\u6790\u624d\u80fd\u5f97\u51fa\u65b9\u5f0f\u6700\u9002\u5408\u81ea\u5df1\u7f51\u7ad9\u7684\u65b9\u5f0f\u3002\u4f60\u53ef\u4ee5\u5c06\u666e\u901a\u6761\u5e45\u5e7f\u544a\u6539\u6210\u6469\u5929\u5927\u697c\u5f62\u5f0f\u7684\u5e7f\u544a\u683c\u5f0f\u540e\uff0c\u8ddf\u8e2a\u7f51\u7ad9\u6536\u5165\u60c5\u51b5\u7684\u53d8\u5316\u3002\u5982\u679c\u6536\u5165\u589e\u52a0\uff0c\u90a3\u4e48\u5c31\u7ee7\u7eed\u91c7\u7528\u8fd9\u79cd\u65b9\u5f0f\uff1b\u53cd\u4e4b\uff0c\u5982\u679c\u6536\u5165\u4e0b\u964d\uff0c\u5219\u5c1d\u8bd5\u5176\u4ed6\u5e7f\u544a\u683c\u5f0f\u3002\u603b\u4e4b\uff0c\u9002\u5408\u67d0\u7ad9\u70b9\u7684\u4e0d\u4e00\u5b9a\u9002\u5408\u53e6\u5916\u7684\u7ad9\u70b9\uff0c\u4e00\u5b9a\u8981\u4e0d\u65ad\u7684\u6d4b\u8bd5\u3002<\/p>\n

\u3000\u30006\uff0e\u63d0\u9ad8\u7f51\u7ad9\u7684\u53ef\u89c1\u5ea6<\/p>\n

\u3000\u3000\u63d0\u9ad8\u7f51\u7ad9\u7684\u6d41\u91cf\uff0c\u6301\u7eed\u4e0d\u65ad\u7684\u5efa\u8bbe\u7f51\u7ad9\u662f\u6539\u5584\u7f51\u7ad9\u6536\u5165\u7684\u4e00\u9879\u597d\u63aa\u65bd\uff0c\u4e0d\u53ea\u5bf9\u4e0a\u4e0b\u6587\u5e7f\u544a\u6709\u597d\u5904\u3002\u7531\u4e8e\u4e0a\u4e0b\u6587\u5e7f\u544a\u53ea\u4fc3\u4f7f\u53d1\u5e03\u5546\u5bf9\u7f51\u7ad9\u5185\u5bb9\u7684\u521b\u5efa\uff0c\u800c\u4e0d\u5f3a\u8feb\u5356\u51fa\u5e7f\u544a\uff0c\u56e0\u6b64\u5b83\u662f\u4e00\u79cd\u5c24\u5176\u9002\u5408\u4e8e\u5c0f\u578b\u5728\u7ebf\u53d1\u5e03\u5546\u7684”\u7a33\u5b9a\u7684\u5fd8\u4e4e\u6240\u4ee5\u7684”\u89e3\u51b3\u65b9\u6848\u3002<\/p>\n

\u3000\u30007\uff0e\u5173\u952e\u8bcd\u591a\u6837\u5316<\/p>\n

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\u3000\u3000\u9632\u6b62\u6536\u5165\u51fa\u73b0\u5927\u5e45\u6ce2\u52a8\u7684\u6700\u597d\u65b9\u6cd5\u5c31\u662f\u57fa\u4e8e\u4e0d\u540c\u7684\u4e3b\u9898\u62d3\u5c55\u7f51\u7ad9\u5185\u5bb9\uff0c\u4ece\u800c\u4f7f\u5173\u952e\u8bcd\u591a\u6837\u5316\u3002\u5982\u6b64\uff0c\u5f53\u67d0\u5173\u952e\u8bcd\u7684\u70b9\u51fb\u4ef7\u683c\u4e0b\u964d\u540e\uff0c\u4f60\u4ecd\u7136\u62e5\u6709\u8bb8\u591a\u5176\u4ed6\u88ab\u5e7f\u544a\u5ba2\u6237\u6240\u770b\u597d\u7684\uff0c\u7ade\u4ef7\u4ef7\u683c\u8f83\u9ad8\u7684\u7ade\u4e89\u6027\u5173\u952e\u8bcd\u3002<\/p>\n

\u3000\u30008\uff0e\u4fdd\u6301\u4e50\u89c2\uff0c\u4eab\u53d7\u8fc7\u7a0b<\/p>\n

\u3000\u3000\u5bf9\u4e8e\u8bb8\u591a\u521d\u5c1d\u4e0a\u4e0b\u6587\u5e7f\u544a\u751c\u5934\u7684\u4eba\uff0c\u6216\u8005\u81f3\u5c11\u4ece\u4e2d\u5f97\u5230\u4e00\u5b9a\u6536\u5165\u7684\u4eba\u6765\u8bf4\uff0c\u4ed6\u4eec\u7684\u6700\u5927\u613f\u671b\u5c31\u662f\u8ba9\u5404\u79cd\u6b64\u7c7b\u7a0b\u5e8f\u4e2d\u7ee7\u7eed\u6269\u5c55\uff0c\u4ece\u800c\u5e26\u52a8\u4ed6\u4eec\u7684\u6536\u5165\u7684\u589e\u957f\u3002\u4f46\u4efb\u4f55\u4e8b\u60c5\u7ec8\u7a76\u90fd\u4e0d\u80fd\u6c38\u8fdc\uff0c\u4e92\u8054\u7f51\u7684\u53d1\u5c55\u5386\u53f2\u5df2\u7ecf\u5411\u6211\u4eec\u5c55\u793a\u4e86\u4e8b\u7269\u53ef\u80fd\u6025\u5267\u4e0b\u8dcc\u7684\u7ecf\u9a8c\u3002\u6b64\u5916\uff0c\u8fd8\u6709\u5927\u91cf\u7684\u56e0\u7d20\u80fd\u591f\u5f71\u54cd\u5e76\u964d\u4f4e\u53d1\u5e03\u5546\u7684\u6536\u5165\u6c34\u5e73\uff0c\u5982\uff1a<\/p>\n

\u3000\u3000\u63d0\u4f9b\u5546\u51cf\u5c11\u652f\u51fa\u3002\u968f\u7740\u6761\u5e45\u5e7f\u544a\u7f51\u7edc\u51cf\u5c11\u4e86\u4e3a\u53d1\u5e03\u5546\u7684\u652f\u51fa\uff08\u6781\u7aef\u65f6\u671f\uff0c\u6709\u7684\u53d1\u5e03\u5546\u7684\u6536\u5165\u5206\u914d\u6bd4\u4f8b\u4ece\u4e09\u4e03\u964d\u4f4e\u4e3a\u56db\u516d\uff09\uff0cGoogle\u53ca\u5176\u4ed6\u63d0\u4f9b\u5546\u4e5f\u90fd\u6ce8\u610f\u8fd9\u65b9\u9762\u7684\u8d44\u91d1\u6295\u5165\u3002<\/p>\n

\u3000\u3000\u6587\u672c\u5e7f\u544a\u7684\u76f2\u76ee\u6027\u3002\u5c31\u50cf\u6761\u5e45\u5e7f\u544a\u5bf9\u7528\u6237\u5931\u53bb\u5438\u5f15\u529b\u4e00\u6837\uff0c\u6587\u672c\u5e7f\u544a\u4e0d\u7ba1\u5982\u4f55\u5177\u6709\u9488\u5bf9\u6027\uff0c\u4e5f\u53ef\u80fd\u53d7\u5230\u7528\u6237\u7684\u5ffd\u89c6\u3002<\/p>\n

\u3000\u3000\u6298\u6263\u70b9\u51fb\u4ef7\u683c\u3002\u4e3a\u4e86\u5438\u5f15\u66f4\u591a\u5e7f\u544a\u5ba2\u6237\u52a0\u5165\u5185\u5bb9\u7f51\u7edc\u7a0b\u5e8f\uff0c\u63d0\u4f9b\u5546\u901a\u5e38\u4f1a\u63a8\u51fa\u67d0\u4e9b”\u4fc3\u9500”\u5438\u5f15\u5ba2\u6237\uff0c\u5982\u6298\u6263\u70b9\u51fb\u4ef7\u683c\u3002\u5982Google\u53bb\u5e744\u6708\u4efd\u63a8\u51fa\u7684”smart pricing”\uff08\u667a\u80fd\u8ba1\u4ef7\uff09\u5c31\u662f\u4e00\u79cd\u57fa\u4e8e\u6f5c\u5728\u8f6c\u6362\u7387\u81ea\u52a8\u8c03\u6574\u70b9\u51fb\u4ef7\u683c\u7684\u7cfb\u7edf\u3002<\/p>\n

\u3000\u3000\u7a0b\u5e8f\u7ec8\u6b62\u3002\u63d0\u4f9b\u5546\u53ef\u80fd\u51b3\u5b9a\u9000\u51fa\u4e0a\u4e0b\u6587\u5e7f\u544a\u5e02\u573a\uff0c\u8f6c\u800c\u6295\u5165\u5176\u4ed6\u4e1a\u52a1\u6a21\u5f0f\u7684\u53d1\u5c55\u3002\u6216\u8005\u4ed6\u4eec\u53ef\u80fd\u5bf9\u7a0b\u5e8f\u8fdb\u884c\u5168\u9762\u91cd\u7ec4\uff0c\u4ece\u800c\u53ef\u80fd\u5bf9\u53d1\u5e03\u5546\u5e26\u6765\u4e0d\u5229\u540e\u679c\u3002<\/p>\n

\u3000\u3000\u603b\u4e4b\uff0c\u53e4\u8bed\u8bf4\u5f97\u597d\uff1a”\u4e0d\u8981\u628a\u6240\u6709\u9e21\u86cb\u540c\u65f6\u653e\u5728\u4e00\u4e2a\u7bee\u5b50\u91cc\u3002”\u4f60\u5e94\u8be5\u9009\u62e9\u591a\u79cd\u6536\u5165\u9014\u5f84\uff0c\u800c\u4e0d\u8981\u4e00\u5473\u7684\u4f9d\u8d56\u4e00\u79cd\u6536\u5165\u6e90\u3002\u5efa\u8bae\u53d1\u5e03\u5546\u5c06\u4e0a\u4e0b\u6587\u5e7f\u544a\u4e0e\u8054\u5c5e\u7a0b\u5e8f\uff0c\u5176\u4ed6\u5f62\u5f0f\u7684\u5e7f\u544a\u7a0b\u5e8f\uff08\u53ea\u8981\u4ed6\u4eec\u5728\u6761\u6b3e\u89c4\u5b9a\u65b9\u9762\u4e0d\u4e92\u76f8\u51b2\u7a81\uff09\uff0c\u6216\u8005\u5176\u4ed6\u4e1a\u52a1\u6a21\u5f0f\u4e92\u76f8\u7ed3\u5408\u3002\u8fd9\u6837\uff0c\u5f53\u4e0a\u4e0b\u6587\u5e7f\u544a\u51fa\u73b0\u4e0d\u5229\u5c40\u9762\u65f6\uff0c\u4f60\u4e0d\u81f3\u4e8e\u5f04\u5f97\u7af9\u7bee\u6253\u6c34\u4e00\u573a\u7a7a\u3002<\/p ><\/div>\n","protected":false},"excerpt":{"rendered":"

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